The title is somewhat misleading...its the 'imperial' measurement system and not the 'US' measurement system. It was the British folk's idea.
As an engineer, I use both systems interchangeably. As a user of both, while the metric system makes for nice conversions and is generally great for scientific work, the imperial system is not without its own merits. The imperial system has some wierd conversions, but its individual units were generally chosen due to the practicality of their size. Pint, quart, gallon; each is a usable size in every day use. Much more useful IMO than 0.55 liter, 1.1 liter, and 4.4 liter. Since everything is based on factors of 10, 1000, etc. the metric system leads to some wierd numbers from time to time.
IMO, it really does make more sense to list the month before they day. Mentally, it narrows things down much more having the month listed first. It really does not make that much of a difference not like other unit's difference.